The Campaign

Our goal is to register at least ONE MILLION NEW VOTERS by the 50th Anniversary of the Bridge Crossing Jubilee and of the 1965 Voting Rights Act in 2015. And this goal is achievable, if we do our part and work together.

The task of registering more than one million new voters seems daunting, but the work is easy when many shoulders carry the load. S.O.S. is asking individuals, organizations and groups committed to social justice to adopt the “Marching to the 50th: 50 Cities/ 50 Cars /50 Voters At A Time” campaign as part of their local drives to educate and register new voters by 2014.

Get Involved

Any organization, company, group or institution can form a team (or teams) in their city. Teams should have at least 5 members but can be as large as needed. Each team should successfully register at least 50 new voters. (50 teams in 50 cities/states registering 50 voters, who also help register at least 10 friends = 1,250,000 NEW VOTERS!)

Join the Caravan

S.O.S. asks each team to send at least one car representing voters from their city/state to join the motorcade. Marching to the 50th’s partner groups are organizing rallies at each stop: Montgomery, AL; Atlanta, GA; Columbia, SC; Raleigh NC; and Richmond, VA. Some of these states have passed some of the worst voter suppression laws since the Voting Rights Act was passed in 1965. Teams can join the caravan at these stops or meet the caravan in Washington, D.C., on Wednesday, March 12, for the national rally. Get caravan details HERE

Organize Voter Registration Drives in Your City

S.O.S. urges each team to check with your local Board of Registrars to learn the local laws for voter registration and securing proper IDs where necessary. Each team can register as many voters as they can to reach our goal of ONE MILLION NEW VOTERS by or before 2015.

Win A Prize

To promote “friendly competition,” teams that successfully register the most new voters will be awarded Freedom Medals of Honor during the 50th Bridge Crossing Jubilee in Selma, March 2015.

Register for the campaign by clicking HERE.


For more details about the campaign, text “selmajubilee” to 72727.

Get more information about the Annual Bridge Crossing Jubilee in Selma and related events at

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